milk_shake Icy Blond Shampoo

Prolongs the effects of grey or silver tones. It helps to neutralizes and counteract unwanted yellow or brassy tones in blond hair. The shampoo is ideal for very light blond or platinum blond hair. Not recommended for grey or white hair. SLES and paraben-free.

The special black pigment contained within the new milkshake® icy blond range neutralizes and counteracts unwanted yellow/orange or brassy tones in blond hair, gives delicate ash tones to very light blond hair or platinum blond hair, prolongs the effects of grey or silver toners.
The active ingredients enhance the natural beauty of hair, leaving it soft and shiny. Grapeseed oil is known for its emollient and nourishing action. Provides protection and softness to the scalp and hair while Integrity 41, sunflower seed antioxidant complex, guarantees long-lasting color over time.
Aqua (Water), Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Disodium Laureth Sulfosuccinate, Glycerin, Glycol Distearate, Laureth-4, PEG-8 Dimethicone, Parfum (Fragrance), Oryza Sativa (Rice) Bran Oil, Helianthus Annus (Sunflower) Seed Extract, Vitis Vinifera (Grape) Seed Oil, Guar Hydroxypropyltrimonium Chloride, Hydrolyzed Milk Protein, Sodium Benzoate, Methylchloroisothiazolinone, Methylisothiazolinone, Magnesium Nitrate, Magnesium Chloride, Butylene Glycol, Hydrolyzed Quinoa, Soy Amino Acids, Wheat Amino Acids, Arginine HCl, Serine, Threonine, Sodium Hydroxide, Ethylhexyl Methoxycinnamate, Acid Violet 43, CI 77266 (nano) (Black 2), Diethylamino Hydroxybenzoyl Hexyl Benzoate, PVP, Dicaprylyl Ether, Decyl Glucoside, Glyceryl Oleate.

Apply evenly on damp hair. Leave in a few minutes then rinse. For a more intense result, leave in for a few minutes more. Proceed with milkshake icy blond conditioner. The icy blond products contain pigments which can give a very intense results on porous hair; once the desire result has been reached, alternate with a different shampoo to maintain the results.