Sorella was founded by two sisters – sisters by marriage, yet bonded since Kindergarten, a connection they deemed just as significant. Both self-proclaimed "product junkies," they were perpetually in pursuit of the ideal product line. Despite encountering repeated disappointments, they remained undeterred. Juggling new marriages, families, and full-time jobs, they resolved to courageously chase their dream. Thus, the vision for Sorella Apothecary took shape.